Founder Sophie wanted an easier way to maintain her brows without the time and cost of regular salon appointments. But at-home waxing still felt messy, complicated and outdated. With traditional pots and strips making a quick brow tidy feel like a whole process, without the precision and finish of a salon appointment.

So she decided to rethink it.

After 18 months of development, Sophie created a new way to wax small facial areas at home: a portable wax heater paired with pre-coated wax applicators, designed to deliver the right dose of wax exactly where you need it.

Designed in Australia and patent protected, Better Brow was created to make facial waxing simpler, quicker and easier to do at home.

What started as a frustration became a completely new approach to at-home beauty maintenance.